The Big Mistake
The crucial mistake that so many hypnotists make is they spend time and money taking more and more hypnosis training, but it doesn't get them more clients.
Offering more services doesn't actually lead to making more money.
The Solution
If you want more clients, you have to do the marketing.
You have to decide what the central focus of your practice is going to be, clarify your message around that central focus, and get that message out to the world.
You Have Two Choices
In order to expand your brand, make more people aware of what you have to offer, and get more clients through the door, you either spend more money or more time.
There are no other alternatives.